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Homeply

Homeply Verified

The badge that means we've done the checking.

No professional receives an enquiry until we've confirmed the business and completed the checks for their service - and the badge shows exactly what was checked.

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Homeply Verified

The mark every matched professional carries - only after the checks are done.

Verification complete

Business identity · Professional status · Memberships · Insurance where relevant

What Homeply Verified checks

Every partner passes a business identity check. The professional-status, membership and insurance checks vary by service.

Business identity

For limited companies, we confirm the legal name and current status on Companies House. For sole traders, we check identity and evidence of the trading business. This tells you who is behind the profile; it is not a credit or quality check.

Professional status and qualifications

Where a service has a regulator, protected title or recognised professional qualification, we check the relevant register or issuing body.

Memberships and accreditations

Where a partner claims a professional or trade membership, we confirm it with the issuing body and show the status on their profile.

Insurance evidence

Where Homeply requires insurance for a service, we check the evidence stated in that service standard and record any expiry date. Always confirm that current cover applies to your particular job.

The exact checks, service by service

Homeply Verified is not the same check for every service. It means the minimum checks shown for that service were completed. Any additional qualification or membership displayed on a partner's profile was also confirmed at source.

Pick a service to see the exact checks behind its badge.

Every partner passes a business identity check. Limited-company details are cross-checked against Companies House. Sole traders provide identity and trading-business evidence. Any professional status or membership shown on a profile is checked with the relevant register or issuing body. Everything is re-checked annually, and immediately if a complaint gives us reason to.

What Verified does not mean

Verification checks the business and the evidence listed for its service. It is not a guarantee of a particular quote, outcome or piece of work. Get a written quote, agree the scope, and where insurance applies confirm that the current policy covers your job.

Re-checks and expiry

Verification is not a one-off. Partners must tell us when something material changes. We record expiry dates, recheck evidence when it expires and at least annually, and recheck sooner when a complaint or other information gives us reason to. If required evidence lapses, the partner is paused from receiving new enquiries until it is renewed.

Suspension and removal

Partners may be suspended while required evidence is expired or a serious complaint is investigated. Sustained complaints, misuse of customer data or abusive conduct can lead to removal. Deliberately false or materially misleading evidence ends the relationship. The full rules are in our partner terms.

The rules beyond the checks

Verification is the start. The same standards run through matching, complaints and reviews.

How matching works

Matches are picked by three things: the service you asked for, the postcodes each verified partner covers, and whether they're currently taking on work. That's it. No partner can pay for a higher ranking or preferential placement, and paying us more never puts a business in front of you.

If something goes wrong

Complaints about Homeply go to hello@homeply.co.uk. We acknowledge them within two working days and aim to provide a substantive response within ten working days. Complaints about a professional's work should go to that professional first, because your contract is with them, but tell us too: complaint history informs rechecks, reviews and whether the partner remains eligible to receive enquiries.

The reviews stay honest

Only customers who made a genuine enquiry through Homeply and were matched with that professional can leave a review. Reviews are not imported or purchased. A review confirms a genuine Homeply match; it does not by itself prove that work was carried out. We only label a review as a completed-job review when we have separately confirmed that the customer instructed the professional.

Start with professionals we have checked.

Homeowners: every professional we introduce has completed the checks for their service. Professionals: verification is free and required before receiving enquiries.